PurposeA spectacularly versatile matt styler, Dapper Dan Matt Paste offers a strong hold which remains flexible for the entire duration of the day. Dapper Dan is an English brand whose products are expertly crafted from the finest ingredients. Through over 10 years of product development, Dapper Dan has built a renowned reputation for exquisite product quality and performance.MethodRub a small quantity of Dapper Dan Matt Paste between palms and apply evenly to wet or dry hair.Why it WorksDapper Dan Matt Paste contains a range of powerful ingredients, such as beeswax and carnauba wax, which together form a wonderful high hold low shine paste. Unbeatable results combined with a sophisticated vintage cologne fragrance makes this a superb choice for any gentleman.Is it suitable for long or short hair?It is suitable for both, maybe thatâs why this is Dapper Danâs best seller.Does it have a fragrance?Yes, a beautiful, subtle fragrance of vintage cologne.Where is this made?This product is Made in England.How strong is the hold?It is very strong. If you are looking for a stronger option have a look at Heavy Hold Pomade - Superior Hold & Shine (if you are after a shine finish), or Ultra Matte -Super Hold Clay (for a matte look).Does it have a matte or a shiny finish?Matte, it looks very natural.Is it reworkable?Yes, you can style back.Is it water based?Yes, for that reason it washes out easily and will not make your hair look greasy.